The Client
Harriet Maunsell-Brown | The Functional Therapist
The Functional Therapist , Harriet Maunsell-Brown is a qualified and accredited Cognitive Behavioural Therapist with over 15 years of experience in the field of mental health. With a strong foundation working in the NHS and a particular focus on supporting individuals with depression, anxiety disorders, and long-term physical health conditions, Harriet brings both clinical expertise and a deeply human approach to her practice. Her business needed a brand and website that reflected her professionalism, warmth, and commitment to helping clients make meaningful, lasting change.
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Harriet approached us with a clear vision: she wanted a brand and website that felt calming, grounded, and reflective of her therapeutic approach. A key part of the brief was the inclusion of a silver birch tree, a symbol of renewal and resilience that held personal significance and tied beautifully into her values as a therapist. The identity needed to feel authentic and welcoming, with natural tones and a gentle aesthetic that made the therapy journey feel less daunting and more supportive.
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Our aim was to create a brand that felt natural, nurturing and refined, evoking a sense of calm and wellbeing from the very first interaction. We developed a soft, earthy colour palette centred around greens and neutrals to create a serene, welcoming aesthetic. Every design element, from typography to layout, was carefully chosen to support a sense of balance and professionalism, while positioning The Epione Clinic as a trusted hub for holistic healthcare in Salisbury.
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Full Brand Identity
Website Design
