The Client

Harriet Maunsell-Brown | The Functional Therapist

The Functional Therapist , Harriet Maunsell-Brown is a qualified and accredited Cognitive Behavioural Therapist with over 15 years of experience in the field of mental health. With a strong foundation working in the NHS and a particular focus on supporting individuals with depression, anxiety disorders, and long-term physical health conditions, Harriet brings both clinical expertise and a deeply human approach to her practice. Her business needed a brand and website that reflected her professionalism, warmth, and commitment to helping clients make meaningful, lasting change.

Logo featuring a stylized tree with the name Harriet Maunsel-Brown, The Functional Therapist.

  • Harriet approached us with a clear vision: she wanted a brand and website that felt calming, grounded, and reflective of her therapeutic approach. A key part of the brief was the inclusion of a silver birch tree, a symbol of renewal and resilience that held personal significance and tied beautifully into her values as a therapist. The identity needed to feel authentic and welcoming, with natural tones and a gentle aesthetic that made the therapy journey feel less daunting and more supportive.

  • Our aim was to create a brand that felt natural, nurturing and refined, evoking a sense of calm and wellbeing from the very first interaction. We developed a soft, earthy colour palette centred around greens and neutrals to create a serene, welcoming aesthetic. Every design element, from typography to layout, was carefully chosen to support a sense of balance and professionalism, while positioning The Epione Clinic as a trusted hub for holistic healthcare in Salisbury.

    • Full Brand Identity

    • Website Design

A scenic landscape with a rocky path through blooming purple heather on a hillside, with a distant mountain and a colorful sky in the background. Overlaid text reads: Harriet Maunsell-Brown, The Functional Therapist.
Screenshot of a website for Harriet Maunsell Brown, a certified cognitive behavioral therapist. The page features a nature background and sections about therapy, the therapist's approach, and online video therapy sessions, with images of trees, flowe
Three business cards for Harriet Maunsell-Brown, The Functional Therapist, with a tree illustration and a green background.
Close-up of tall grass or wheat with a warm, golden sunset in the background, featuring the acronym 'HMB' and a simple line drawing of two leaves.
Color palette with shades named Silver, Dusty Pink, Sage, Mid Green, Olive, and Soft Charcoal over a blurred floral background.
A circle of purple and pink flowers in the foreground with a forest background and a white illustrated tree overlay.